CRM Operations Guide

The follow-up SOP every tint and PPF shop should run

Most revenue leaks happen between first inquiry and final close. SOPs fix that.

Operator reviewing CRM and pipeline data

Trigger flow to implement

  • New lead: immediate SMS + 5-minute follow-up
  • No reply: day-one reminder with booking CTA
  • Booked: confirmation + 24h and 2h reminders
  • Missed call: instant textback message

Pipeline discipline

Every lead should always have a next action and assigned owner.

Weekly review

Track lead volume, booked rate, show rate, close rate, and lost reasons.

Choose Your Plan

Start with the right level of support